Field guide · Shape

Shape the long form

A strong conversation feels free because the architecture is quiet. The host supplies a spine, then hides the spine well enough that the guest feels followed rather than managed.

The conversation spine

Eight phases of a long conversation. Not a schedule — a check on altitude. You can leave and re-enter phases; you can't skip earning them.

PhaseFunctionHost taskFailure to avoid

Segment transitions

Ten lines that move a conversation between its parts without showing the seams.

TransitionLineFunction
The guest should feel followed; the audience should feel guided.